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| 1. |
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Strategic Marketing Problems: Cases and Comments
by Roger A. Kerin, Robert A. Peterson
Hardcover,
Prentice Hall
(July 2003)
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List Price: $138.80
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| 2. |
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Fundamentals of Marketing
by William J. Stanton, Bruce J. Walker, Michael J. Etzel
Book,
McGraw-Hill
(January 1991)
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| 3. |
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Case Studies in Marketing, Advertising, and Public Relations
by Colin McIver, Cam Foundation, Institute of Marketing
Paperback,
Heinemann
(January 1984)
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| 4. |
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New Zealand Case Studies in Marketing
by Graeme Fogelberg, Gordon H. G. McDougall, T. D. C. Cullwick
Book,
Hicks, Smith
(January 1976)
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| 5. |
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Strategy and Marketing: A Case Approach
by Kenneth Simmonds (Editor)
Paperback,
P. Allan
(January 1982)
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Hardcover |
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| 6. |
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Canadian Marketing: A Case Approach
by Peter M. Banting
Book,
McGraw-Hill Ryerson
(January 1977)
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| 7. |
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The Lessons of Failure: Cases and Comments on Consumer Product Innovation
by Andrew Beaumont Robertson
Book,
Macdonald and Jane's
(January 1974)
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| 8. |
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Cases in Marketing--Orientation, Analysis, and Problems
by Thomas V. Greer
Book,
Macmillan
(January 1975)
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| 9. |
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Fallstudien Zum Investitionsguter-Marketing
(German)
by Klaus Backhaus
Book,
Vahlen
(January 1977)
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| 10. |
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Strategic Marketing Cases and Applications
by David W. Cravens, Charles W. Lamb
Book,
R.D. Irwin
(January 1986)
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