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| 1. |
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Iskusstvo Prodazhi Medikamentov
(Russian)
by S. V. Paukov
Book,
Meditsinskoe informatsionnoe agentstvo
(January 2002)
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| 2. |
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Brand Medicine: The Role of Branding in the Pharmaceutical Industry
by Tom Blackett (Editor), Rebecca Robins (Editor), Rebecca Robins, Tom Blackett
Hardcover,
Palgrave Macmillan
(August 2001)
List Price: $79.95
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| 3. |
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Competition and Marketing Strategies in the Pharmaceutical Industry
by Stuart St.P. Slatter
Book,
Croom Helm
(January 1977)
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| 4. |
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The Indian Pharmaceutical Sector: Issues and Options for Health Sector Reform
by Ramesh Govindaraj, Gnanaraj Chellaraj
Paperback,
World Bank
(September 2002)
List Price: $15.00
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| 5. |
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A Votre Sante!: Histoire De La Publicite Pharmaceutique Et Medicale
(French)
by Bruno Ulmer, Charles Advenier, Thomas Plaichinger
Book,
Syros-Alternatives
(January 1989)
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The Rx Factor: Strategic Creativity in Pharmaceutical Marketing
by Pavan Choudary
Hardcover,
Sage Pubns
(October 1997)
List Price: $54.95
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| 7. |
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Pharmaceutical Marketing: Strategy and Cases
by Mickey C. Smith
Paperback,
Haworth Pr Inc
(November 1991)
Other Formats:
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List Price: $52.95
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| 8. |
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Selling Sickness: How The World's Biggest Pharmaceutical Companies Are Turning Us All Into Patients
by Ray Moynihan, Alan Cassels
Hardcover,
Transition Vendor
(July 2005)
List Price: $25.00
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| 9. |
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Pharmaceuticals-Where's the Brand Logic?: Branding Lessons and Strategy
by Giles David Moss
Hardcover,
Haworth Pr Inc
(June 2007)
List Price: $59.95
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| 10. |
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G-Protein Coupled Receptors (GPCRs): Technical Overview Emerging Technologies, Market Trends, and Market Opportunities
by Enal S. Razvi, Fang Ye, Tracy Beaudoin, Drug & Market Development Publications, Alfred Doig
Book,
D&MD Publications
(January 2005)
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